A truly special model from Emporio Armani, the EA4098 features a flat, rounded silhouette, keyhole bridge and acetate frame construction. The temples are a unique two-tone blue with transparent yellow. The blue flash lenses offer 100% UV protection form the sun’s harmful rays. Logos on both temples finish off this gorgeous frame.
Emporio Armani Round Classic w/ Blue Flash Lens
In terms of a marketing strategy for this sub label, Armani opted for innovative means that included television spots and huge street advertisements. A partnership with the film industry was established, not only for exposure but also as a catalyst for creativity.