Featuring a masculine Square shaped design in Shiny Black, these shades for Men by Emporio Armani are bold, yet appropriate for almost any outfit choice. The frames feature a two-tone Black/Red temple and come fitted with Grey Polarized lenses that offer 100% UV protection from the sun’s rays.
Emporio Armani Polarized
Frame Color: Shiny Black
Frame Material: Acetate
Lens Color: Grey Polarized & 100% UV Protection
Accessories: Includes storage case, cleaning cloth & card of authenticity
In terms of a marketing strategy for this sub label, Armani opted for innovative means that included television spots and huge street advertisements. A partnership with the film industry was established, not only for exposure but also as a catalyst for creativity. This brand has attracted some high-profile names to be its faces, such as David and Victoria Beckham, Cristiano Ronaldo, Megan Fox and Rihanna. Boutiques exist all over the world and the label is the only secondary line that Giorgio Armani designs a large part of and commands a spotlight at Milan Fashion Week.