This sleek model from Emporio Armani features a sporty square design in a matte black finish. Acetate frame construction and steel barrel hinges ensure long lasting durability. Fitted with grey lenses that provide 100% UV protection from the sun’s harsh rays. The temples display iconic eagle logos while house brand appears on upper left lens.
Emporio Armani Asian Fit Matte Black Square
Storage case and cleaning cloth
In terms of a marketing strategy for this sub label, Armani opted for innovative means that included television spots and huge street advertisements. A partnership with the film industry was established, not only for exposure but also as a catalyst for creativity.